Gallium Studios finds Will Wright’s memories game, Proxi, as hard to pitch as The Sims

Date: 2025-04-29 15:30:00

When Will Wright pitched The Sims to his bosses at his own company years ago, he couldn’t get anyone excited about it. It was a miracle it shipped, and then it became the foundation for a franchise that has sold 200 million copies and generated $5 billion in revenues to date. Wright has some deja […]

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